Candy Crush Saga developer recently received criticism from the community to develop their attempts to Candy brand the word sweet and efforts in preventing other developers, including the developer of the saga of the flag, which has no relation to the king game apart to have the word "saga" in its title. Adding further fuel to the fire , a developer recently accused the king blatantly copy and steal one of their games . Candy
Candy In a public letter , CEO Riccardo Zacconi the company admitted they had done wrong . "The key is we've never published Pac- Avoid " , a game that was more like - that -a - . Far Scamperghost "We took the game from our site, and we apologize for posting in the first place. "
Candy " Let me be clear: This unfortunate situation is an exception to the rule ," he said in his letter "King does not clone games, and does not want anyone to clone our games .. "
Candy While Zacconi apologized for the incident of cloning is less apologetic about the brand and the defense of your business. "The truth is that there is nothing very unusual trademarking a common word for specific uses. Consider the time , money , fortune , Apple and Sun , to name a few . " And once again , said that if the company does not believe developer Banner stoic saga infringe on the intellectual property rights of the company with the word "saga" , said his company has no choice but to block "otherwise , it would be much easier for future imitators to argue that the use of the word " Saga " when referring to the games. "
Of course Candy , not everyone is satisfied with the letter Zacconi . "I find it pathetic that a company like King hold around this situation, while hypocritically attacking others ," wrote developer Matt Porter Pac- Avoid in a reply (via Eurogamer ) . . . " Candy Trademarking common words like 'Candy' is simply ridiculous independent developers bullying is even worse The company is sitting on billions of dollars and everyone knows about Candy Crush, do not think you need to worry about being ripped off , especially not for the persons to whom they are addressed .
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not everyone is satisfied with the letter Zacconi . "I find it pathetic that a company like King hold around this situation, while hypocritically attacking others ," wrote developer Matt Porter
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